About Our Company
Introduction:
I have been practicing wilderness camping since my youth, long before there were terms such as “Doomsday Prepper” or “Survivalist”. I have to admit, there are extremists out there that would scoff at some of my simple methods and practices. However, for most individuals and families, the products we offer provide for basic survival needs, just in case there is some sort of natural or man-made disaster. In that scenario, being caught without the basic necessities could be the difference between life and death.
It was recently revealed by the U.S. Department of Health and Human Services, Centers for Disease Control and Prevention, that less than 40% of Americans have these basic necessities in a Ready-to-Go Bag or Bugout Bag, or Survival Bag or whatever you want to name it. That means a prepared collection of essential tools and supplies you can grab and get to a safer location when it becomes necessary. If some disaster strikes, you won’t have weeks, days or maybe even hours to assemble supplies. You need something that is at your fingertips and ready. Without it, your chances of making it through a major disaster diminish by 50%, no matter how tough, smart and resourceful you are.
Look, I am not a former Navy Seal, trained in Special Ops or even an extreme survivalist. It took me years of learning, making mistakes, and training (practice) before I realized that when you are in a stressful, emergency or perhaps dangerous situation, you need equipment you can rely on. It required an unforgettable hunting experience of trying to start a fire with a flint and steel, in the rain, while I was soaked to the bone and the temperature had dropped to about 20 degrees. Cold, wet, shivering and starting to show signs of hyperthermia, luckily, I managed to find a reflective emergency blanket I had tucked inside by hunting coat. I wrapped it around me and huddled underneath a large dense spruce tree with low hanging limbs, found some dry spruce needles and cones and finally started a small fire. I vowed then and there I would never be caught unprepared again. The experience led me to develop a simple fire starter, with the aid of my grandson, that is simple to light and use. It burns for about 8-10 minutes, so intense that it will ignite even damp tender. This became our signature product. But that is not enough.
Over the years, I have bought hundreds, even thousands, of dollars of gear. Some of it was worthless and it is either in a box somewhere in my garage or I threw it away. Some of it just simply didn’t hold up over time. I browsed so called “Tactical” equipment outfitters and found most of their products to be overpriced, poor quality, with meager contents. Most of their BUGOUT BAGS lacked at least two of the five essential items you will need in a desperate situation:
Now, I’m not saying that their items are completely useless. On the contrary, in certain situations, they may be handy. But most, are cheap products used to fill the bag with contents that may be useful.
Some 72-hour bags include water packets and high calorie ration bars. A person needs about 10 to 15 cups of water per day to stay hydrated. More in severe heat. Three days ration of water would weigh 22.5 pounds (2.5 pounds per 5 cups X 3 days). Most people don’t want to carry an extra 22 pounds in their backpack. The answer is not carrying gear to boil your water, or Tetraglycine hydroperiodideiodine (basically slow release iodine), but instead a good water filter. The Sawyer mini-filter weighs less than 2 ounces and filters 99.9% of bacteria and protozoa down to 1-micron in diameter (that’s 0.001 millimeter). The result is safe drinking water within your reach. Other “no-brand” filters are not reliable.
So please, shop around but don’t fall for these “hurry now and buy” bargains that can leave you in a desperate situation, if and when the need arises. I outfit myself, my children and my grandchildren with the products we sell. If I believe in these products enough to safeguard my family, you can too.
I have been practicing wilderness camping since my youth, long before there were terms such as “Doomsday Prepper” or “Survivalist”. I have to admit, there are extremists out there that would scoff at some of my simple methods and practices. However, for most individuals and families, the products we offer provide for basic survival needs, just in case there is some sort of natural or man-made disaster. In that scenario, being caught without the basic necessities could be the difference between life and death.
It was recently revealed by the U.S. Department of Health and Human Services, Centers for Disease Control and Prevention, that less than 40% of Americans have these basic necessities in a Ready-to-Go Bag or Bugout Bag, or Survival Bag or whatever you want to name it. That means a prepared collection of essential tools and supplies you can grab and get to a safer location when it becomes necessary. If some disaster strikes, you won’t have weeks, days or maybe even hours to assemble supplies. You need something that is at your fingertips and ready. Without it, your chances of making it through a major disaster diminish by 50%, no matter how tough, smart and resourceful you are.
Look, I am not a former Navy Seal, trained in Special Ops or even an extreme survivalist. It took me years of learning, making mistakes, and training (practice) before I realized that when you are in a stressful, emergency or perhaps dangerous situation, you need equipment you can rely on. It required an unforgettable hunting experience of trying to start a fire with a flint and steel, in the rain, while I was soaked to the bone and the temperature had dropped to about 20 degrees. Cold, wet, shivering and starting to show signs of hyperthermia, luckily, I managed to find a reflective emergency blanket I had tucked inside by hunting coat. I wrapped it around me and huddled underneath a large dense spruce tree with low hanging limbs, found some dry spruce needles and cones and finally started a small fire. I vowed then and there I would never be caught unprepared again. The experience led me to develop a simple fire starter, with the aid of my grandson, that is simple to light and use. It burns for about 8-10 minutes, so intense that it will ignite even damp tender. This became our signature product. But that is not enough.
Over the years, I have bought hundreds, even thousands, of dollars of gear. Some of it was worthless and it is either in a box somewhere in my garage or I threw it away. Some of it just simply didn’t hold up over time. I browsed so called “Tactical” equipment outfitters and found most of their products to be overpriced, poor quality, with meager contents. Most of their BUGOUT BAGS lacked at least two of the five essential items you will need in a desperate situation:
- a way to collect safe drinking water
- a way to easily start a fire
- an emergency shelter
- some simple tools (knife, compass, multi-tool, cordage)
- and an adequate first aid kit.
Now, I’m not saying that their items are completely useless. On the contrary, in certain situations, they may be handy. But most, are cheap products used to fill the bag with contents that may be useful.
Some 72-hour bags include water packets and high calorie ration bars. A person needs about 10 to 15 cups of water per day to stay hydrated. More in severe heat. Three days ration of water would weigh 22.5 pounds (2.5 pounds per 5 cups X 3 days). Most people don’t want to carry an extra 22 pounds in their backpack. The answer is not carrying gear to boil your water, or Tetraglycine hydroperiodideiodine (basically slow release iodine), but instead a good water filter. The Sawyer mini-filter weighs less than 2 ounces and filters 99.9% of bacteria and protozoa down to 1-micron in diameter (that’s 0.001 millimeter). The result is safe drinking water within your reach. Other “no-brand” filters are not reliable.
So please, shop around but don’t fall for these “hurry now and buy” bargains that can leave you in a desperate situation, if and when the need arises. I outfit myself, my children and my grandchildren with the products we sell. If I believe in these products enough to safeguard my family, you can too.






